Eric Elkins is the CEO and chief strategist at WideFoc.us, a real time social media company that uses social media to create constellations of brand experiences. Elkins has nearly two decades of experience in writing, marketing, ePR, social media and education. He has been a teacher, scientist, content editor, new media practices manager and more, using his diverse background to excel at integrating online/real world marketing.
Promoting the TurboTax affiliate program gives your readership the ability to get their taxes done right, with 100% accurate calculations and maximum refunds. Offering some of the best-selling tax filing programs available, step-by-step guidance still comes standard with each of their personal tax preparation products. This program is geared towards consumers who wish to save …
Ksenych explains that their customers come from several contact channels: “Our contact information is displayed at the very top of every page on our website. A potential customer can contact us by phone, email us directly or submit a detailed moving quote request. These options accommodate all needs, from those that want to speak to someone right away as well as those that might be multi-tasking and prefer to send a detailed email.”
While the obvious purpose of internet marketing is to sell goods, services or advertising over the internet, it's not the only purpose a business using internet marketing may have; a company may be marketing online to communicate a message about itself (building its brand) or to conduct research. Online marketing can be a very effective way to identify a target market or discover a marketing segment's wants and needs. (Learn more about conducting market research).
An influencer is an individual who holds the power to impact the purchasing decisions of a large segment of the population. This person is in a great position to benefit from affiliate marketing. They already boast an impressive following, so it’s easy for them to direct consumers to the seller’s products through social media posts, blogs, and other interactions with their followers. The influencers then receive a share of the profits they helped to create.
While there are currently tens of millions of blogs worldwide, close to 60 million powered by WordPress alone, many bloggers are not yet monetizing their sites. If you're one of these bloggers, a good place to start is with affiliate marketing: directing readers to a product or service in exchange for a commission on the sale (or other action) when it occurs.
Posting a video on a social media platform is an easy way to showcase your product and how it works. Video ads generate more engagement and higher click through rates than traditional static advertisements. They also allow your potential customers to understand your product or service before they land on your site. With videos, customers are better informed about your product or service which can lead to higher conversion rates.