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Posting a video on a social media platform is an easy way to showcase your product and how it works. Video ads generate more engagement and higher click through rates than traditional static advertisements. They also allow your potential customers to understand your product or service before they land on your site. With videos, customers are better informed about your product or service which can lead to higher conversion rates.
Set yourself apart from the competition. There are thousands of companies trying to sell products on the Internet. Thus, you need to make your brand unforgettable. This begins with your website. Your domain name should be your company’s name if at all possible. If there are other companies online with names similar to yours, you may even want to consider changing your name to one that will not be easily confused with another product. Acquiring a domain name has a fee involved, but using a hosting service is very affordable even for the smallest budgets.
After being accepted into an affiliate program, marketers receive a unique URL that includes their affiliate ID. They share that unique URL with their subscribers, site visitors, and social networks via text links or ads. When someone clicks on that link, affiliate software records that click and any resulting product sales in the affiliate’s account. When commissions reach a pre-determined threshold, the affiliate is paid.
As an affiliate marketer, you are essentially operating your own business, which opens you up to some potential tax savings in the form of deductions. Some common deductions for affiliate marketers are things like hosting fees for websites, content creation fees (i.e. Photoshop, video creation software, etc.) and equipment purchases. What deductions allow you to do is essentially lower your amount of taxable income. As a basic example, say you earned $1,000 in 2016 from affiliate marketing. However, in order to earn that $1,000, you spent $350 on eligible expenses such as hosting fees and landing page creation. This reduces your total taxable income to $650, which can be substantial from a tax savings standpoint. To find out more about what types of expenses are deductible for tax purposes, make sure to speak with your CPA before year end, and document all eligible expenses in a clean and organized manner.