The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.
Find your affiliates and affiliate programs in all the right places --As humans, many of us hope to inherently trust one another. We’d like to believe that someone’s word is good. That a check will cash. That we’ll again see the man who said he’d pay us tomorrow. If you’ve spent even a smidgeon of time working as a freelancer, you know this isn’t always the case. People pay late, if at all. You turn in work, and the source contests it. In order to avoid disappointment and fraud, make sure you are using a legitimate network to find both merchants and affiliates.
Nicole Skuba is the founder and CEO of Blue Tree Digital, a full-service digital marketing agency that specializes in creative marketing solutions for small- to medium-sized businesses. She learned HTML in 1995 and has been involved with the digital world ever since. Her marketing strategies have helped companies increase their pay-per-click conversion rates and increase leads using SEO.
This guide is designed for you to read cover-to-cover. Each new chapter builds upon the previous one. A core idea that we want to reinforce is that marketing should be evaluated holistically. What you need to do is this in terms of growth frameworks and systems as opposed to campaigns. Reading this guide from start to finish will help you connect the many moving parts of marketing to your big-picture goal, which is ROI.
If affiliate marketing is simply a “side hustle” or something you do for fun in addition to a full time job, you most likely haven’t filed any paperwork to form a legal entity for your business. If so, you are deemed as operating a Sole Proprietorship for tax purposes, with all income from your affiliate marketing activities flowing through to your personal tax return on your Schedule C. This effectively means that any earnings from affiliate marketing are treated as earnings by you as an individual, and you’ll pay taxes on these earnings on your personal tax return.
The merchant’s cost for advertising a particular product is limited (largely) to the percentage paid to an affiliate, and the merchant only has to pay when a purchase is actually made. This is much better than banner advertising, where the merchant pays whether or not any purchase occurs. In fact, the amount paid to an affiliate for a purchase through an affiliate link is probably only 10% to 20% of the cost of that sale through banner advertising (which charges in cost per 1000 banner views, CPM).
One of the hardest things for first-time affiliate marketers is getting their first sale. In fact, it may seem like an uphill battle where you are already trying your hardest with no results. You may have been doing everything that has been written in the book. You have created the site according to expert preferences and you have paid to drive traffic to your website. But you just can’t get that first sale. If that’s you, don’t worry. In this course, you’ll learn how to finally make your first commission as an affiliate. It will take you on a step-by-step journey to finally become a successful affiliate.
While there are currently tens of millions of blogs worldwide, close to 60 million powered by WordPress alone, many bloggers are not yet monetizing their sites. If you're one of these bloggers, a good place to start is with affiliate marketing: directing readers to a product or service in exchange for a commission on the sale (or other action) when it occurs.
These issues have not seen much discussion within the online marketing community, certainly not as much as SEO, content marketing, PPC and other marketing channels. We read online that many companies over the past decade have relied on affiliates to produce sales for their brands. We also read that affiliate marketing has continued to grow, and the most recent figures on the industry from research conducted by the IAB concluded that $16.5 billion worth of sales was driven by the affiliate channel, while advertisers spent $1.1 billion on affiliate marketing in 2014, 8% more than in 2013.
TaxAct has contracted a third party company who has proven to be a specialist in performance-based marketing campaigns - Commission Junction. Commission Junction provides publishers with a dedicated support staff and their technology stands ready to serve you. TaxAct's purpose for outsourcing its publishers' program is to ensure that you have access to a wider selection of marketing creatives and real-time reporting tools that will benefit publishers by illustrating how to better maximize our advertising inventory.
The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated.
As of October 2018 almost 4.2 billion people were active internet users and 3.4 billion were social media users (Statista). China, India and the United States rank ahead all other countries in terms of internet users. This gives a marketer an unprecedented number of customers to reach with product and service offerings, available 24 hours a day, seven days a week. The interactive nature of the internet facilitates immediate communication between businesses and consumers, allowing businesses to respond quickly to the needs of consumers and changes in the marketplace.